Members of Led Zeppelin have always been very protective of their repertoire, and have seldom allowed their works to be licensed for films or commercials. In recent years, their position has softened on the issue.
The songs of Led Zeppelin can be heard in movies such as One Day in September, School of Rock, Shrek the Third ("Immigrant Song" in all three), Dogtown and Z-Boys ("Achilles Last Stand", "Nobody's Fault but Mine", and "Hots On for Nowhere"), Almost Famous ("That's the Way", "The Rain Song", "Misty Mountain Hop", and "Tangerine"), Fast Times at Ridgemont High ("Kashmir"), and Small Soldiers ("Communication Breakdown"). The television series Supernatural featured the songs "In My Time of Dying" and "What Is and What Should Never Be", and One Tree Hill featured the song "Babe I'm Gonna Leave You". Also noteworthy is Cadillac's resurgent use of "Rock and Roll" in their US TV advertising campaign. Recently, Led Zeppelin have agreed to allow Apple to sell their music in Apple's iTunes Store, with the recently released greatest hits collection Mothership as the marquee offering.[80]
In April 2007 Hard Rock Park announced it had secured an agreement with the band to create "Led Zeppelin - The Ride" - a roller coaster built by B&M synchronised to the music of Led Zeppelin's Whole Lotta Love. The coaster will stand 155 feet (47 m) tall, feature six inversions, and spiral over a lagoon. It will be found in the "Rock and Roll Heaven" section of Hard Rock Park. As of 13 September 2007, the ride track is complete. The park conducted successful test runs in December.
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